kura kura kura kura
the design story
Kura app screenshots

welcome to kampong kura

welcome to kampong kura: home of kura, our little turtle mascot who reminded us to slow down and take things one step at a time.

Emotion identification flow

a safe space for youths through journaling

a few years ago, we built Kura Kura: an emotion journaling app with a turtle guide. All while building an ice kachang as you go!

Kura merch: cap, plushie, and shirt

adopt a kura!

as a testament to our mission, we invite you to embrace vulnerability and 'break out of your shell'

all proceeds from kura merch go to Over The Rainbow (OTR), a Singapore non-profit supporting youth mental health.

check out our merch
[EARLY KURA SKETCH: first rough pencil sketch of the turtle]

before kura was a mascot, he was a doodle in a notebook margin.

read how a flat-faced turtle became the quiet center of an emotion journal.

the design story of kura →
raiSE, Social Enterprise Member Singapore International Foundation SMU Institute of Innovation & Entrepreneurship